When it comes to accepting credit cards for your business any opportunity to save money makes sense.
Wouldn’t you agree?
So, before you sign up with the first (or second) person walking through your door trying hard to get you to sign up, here are a few options available when it comes to credit card machines.
Just beware of a few things first.
For example, you should never sign up for a credit card terminal lease. Ever. They typically run for 48 months and are non-cancellable, which means you’ll be paying that lease for a LONG time, and will have overpaid big time for a machine you might have been able to get for free.
So instead of the lease, here are 3 options you should definitely consider…
One option is to do some research online and pick up a credit card machine direct from a supplier that does NOT do merchant processing. You can get a really great price on the equipment.
Just be sure to ask about the need for reprogramming.
You can also check out ebay (now that most of the scammers are gone). Lots of folks sell their older or no longer needed equipment. Again, be sure that it can be reprogrammed.
One quick tip: LinkPoint machines can NOT be reprogrammed. Ever. So avoid these like the plague.
Another option is to just buy the darn thing.
Here’s where you’ll find out how the sales rep gets paid. If they insist on a huge markup, you’ll know that they only make their money on selling you the equipment.
And that’s a problem, because once you sign up, you’ll probably never hear from them again. And since you’ve done your research (hopefully), you’ll have a pretty good idea of how much the darn machines cost anyway.
Now, not all machines are the same.
But with your research, have the sales rep justify their price to you.
Free equipment programs
Finally, there are free equipment programs available.
In fact, more often than not this is the option most of my clients prefer (if they qualify). Not only is the credit card machine free, but some programs offer free replacement of defective machines for life.
Make sure your processing rates are the SAME when accepting a free equipment deal as they would be without one. In other words, you don’t want to pay higher processing fees just to get a “free” machine.
Now, in my book, that’s not a bad deal.
Just be sure to understand the requirements of the program before signing up and you should be fine.
I hope you found this information helpful. Please feel free to share your comments below.
Are you ready to take the next step?
If you want to discover the blocks holding you back from reaching the next level, OR you’re finally ready for expert online marketing advice and strategies, then click the button below and schedule your 15 minute consultation today.